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      Directorate of Field Publicity  Siliguri   

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Themes Covered
The Field Publicity Units under the Region conduct programmes on a variety of themes such as education (SSA), health(NRHM), sanitation(NBA) , rural employment (MNREGS), rural development schemes(Bharat Nirman), water conservation, women’s empowerment, child welfare, welfare of minorities etc. The Programmes under Bharat Nirman are the special focus of the programmes conducted in the villages. The main thrust of field programmes of the region is border, left wing extremism affected and minorities concentration districts. The Units also conduct special publicity campaign on the request of different ministries. A list of the themes covered by the Units is given below:
 
SL. No. Themes
1 AIDS Awareness
2 Consumer Awareness
3 Drinking Water & Sanitation
4 Indira AwasYojana
5 Mid-Day Meal
6 National Iodine Deficiency Disorders Control Programme (NIDDCP)
7 N.R.H.M.
8 PM’s New 15 Point Programme for Minorities
9 PradhanMantri Gram SadakYojana
10 Pulse Polio Immunization
11 Rain Water Harvesting
12 Right To Information (R.T.I.)
13 Rural Electricity
14 Rural Sanitation
15 Rural Telephony
16 SarvShikshaYojana
17 School Sanitation
18 MNREGA
19 Other (National Unity)
20 Direct Benefit Transfer Aadhar
21 Food Security Bill
22 Land Acquistion
23 Nirmal Bharat Abhiyan

 

Highlights
 
One day Workshop on Special Programmes on the themes “ Pradhan Mantri Jan Dhan Yojana” beti Bachao/Beti padao/ “ Swachh Bharat Abhiyan” was organized by the Regional office, West Bengal(North ) and Sikkim Region. All the Field In charge/ FPAs attended the Workshop which was held at the Inspection Bunglow, Siliguri on the 13th November, 2014. The “Workshop” was inaugurated by the Regional Manager, Central Bank of India Shri R. N. Das. In his address on “ Pradhan Mantri Jan Dhan Yojana” Mr. Das as capacity of lead Bank of the Scheme in the District highlighted the Scheme. There was good interaction between the field officials and other Bank officials on “Prime Minister Jan Dhan Yojana” and they assured a full cooperation in the region. A Special Outreach Program was organized by FPU Cooch Behar with the partner unit DFP, Jalpaiguri at Cooch Behar in Rass Mela on 18th November,2014 to 20th November,2014. DFP, Gangtok and Jorethang unit participated in the Public Information Campaign (PIC) during the month of Novembeer, 2014 at Melli, East Sikkim. During the PIC the DFP units covered nearby villages to create awareness on the themes.
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