Directorate of Field Publicity  Jammu   

Welcome to Directorate of Field Publicity,Jammu(J&K)
             Directorate of Field Publicity, Jammu (J&K Region) has the distinction of having largest number of field units as compared to any other media unit of Ministry of I&B in the North most Indian border State of J&K. These 14 field units were originally established to serve all the 14 districts of Jammu & Kashmir State at the time of their inception. With the advent of time the number of districts in Jammu & Kashmir has gone up to 22. Nevertheless the DFP field units have been striving to carry out their mandate of publicizing all the centrally sponsored public welfare schemes at the grass-roots level throughout the state. These units conduct their routine and special publicity programmes especially in rural and far-flung areas by using various means of inter-personal communication like group discussion, quiz contest, seminar, symposia, photo-exhibition, film-show etc. The objective of these field programmes is to achieve social mobilization and to ensure greater public participation in all developmental activities as well as to create public awareness in remote and media-shadow areas on a variety of themes such as Education, Health, Rural Employment, Women Empowerment, Child Welfare, National Integration, Communal Harmony and Welfare of Minority and deprived sections of the society.

     Another striking feature of DFP’s regular field activities has been the collection of the feedback/public reaction and success stories about the implementation of centrally sponsored schemes in rural areas of the state. These feedbacks and success stories are sent to the DFP Hqrs., for onward transmission to the concerned Ministries/Departments of the Government of India for evaluation and remedial measures wherever required.


DFP, J&K Region organized a Special Outreach Programme on 16th of February 2017 at Government Boys Higher Secondary School, Samba on various welfare schemes undertaken by Government of India. Hon’ble MLA Dr. Davinder Kumar Manyal was the Chief Guest on the occasion. During the 2-day programme lectures by experts ,quiz contest and a rally was organized. The rally was flagged off by Shri Devinder Kumar Manyal, MLA on 17th of February 2017. Besides, field units under the region also organized routine publicity campaign.
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