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      Directorate of Field Publicity Itanagar    

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About Us
             The Directorate of Field Publicity is one of the Media Units of the Ministry of Information and Broadcasting. It is engaged in the task of publicizing various programmes and policies of the Government through its network of 207 Field Publicity Units under the control and supervision of 22 Regional Offices.

         Field Publicity came into existence in 1953 with 32 Field Publicity Units across the country under the control of four Regional Offices. The set-up was created under the integrated publicity programme named "Five Year Plan Publicity Organization". The Ministry directly exercised administrative control over the Units and Regional Offices. Later a full-fledged Directorate was constituted in 1959 to supervise and control the activities of the Regional Offices and the Field Publicity Units and it came to be called "Directorate of Field Publicity".

         After the Sino-India war in 1962 and the Indo-Pak War in 1965, some radical changes in the approach and working of DFP became necessary in view of the urgent need for boosting the nation’s morale and for mentally preparing the people to meet any external threat. Accordingly, 34 more new units were created in 1963 and another 33 in 1965 for publicity exclusively in the border areas. Presently, out of the present strength of 207 Field Units, 72 are Border Units.

Highlights
 
During the month of April 2017 Regional office,DFP,Itanagar continue in monitoring and supervising programmes organised by the FPUs on various central flagship schemes like Swacch Bharat Mission,Skill India Mission, Atal Pension Yojana, BBBP and PMJDY covering 53 village and reached 7380 audience through Photo exhibition, oral communication and film shows.
During the month of April 2017 Regional office,DFP,Itanagar continue in monitoring and supervising programmes organised by the FPUs on various central flagship schemes like Swacch Bharat Mission,Skill India Mission, Atal Pension Yojana, BBBP and PMJDY covering 53 village and reached 7380 audience through Photo exhibition, oral communication and film shows.
During May 2017 units in this region conducted 49 photo exhibitions , 77 door to door inter personal talks, group discussions 49 photo exhibitions in 52 villages reaching 6670 audience. Units also organised group discussions on 28th on Prime Minister's Man Ki Baat.
During the month of April Regional Office, Itanagar continue in monitoring and supervising publicity programmes organized by the FPUs on various central schemes like Swacch Bharat Mission, Skill India Mission, Atal Pension Yojana, BBBP, PMJDY etc.
During the month of July, 2017, units are organised various publicity programme through oral communications, film shows, photo exhibitions and distributing publicity materials related to GST,Beti Bachao Beti Padao, Swatchh Bharat Abhiyan and other flagship programmes of central government in their respective headquarters covering 59 villages and reached 5975 audience.
During the month of July, 2017, units are organised various publicity programme through oral communications, film shows, photo exhibitions and distributing publicity materials related to GST,Beti Bachao Beti Padao, Swatchh Bharat Abhiyan and other flagship programmes of central government in their respective headquarters covering 59 villages and reached 5975 audience.
During the month of Oct. 2017 Regional Office, Itanagar monitored and supervised publicity programmes organized by the FPUs on various flagship programmes like Swacch Bharat Abhiyan, Skill India Mission, Atal Pension Yojana, BBBP, PMJDY, GST, and other.
During March, 2017 Along unit organised the last RMNCH+A programme allotted to this region in the 2nd phase at Jengging in Upper Siang district. Also all the units organised publicity campaign under Swachh Shakti Saptah from 1-8th March. Regional office organized the 3- monthly workshop on Rajbhasa and also the concluding workshop on RMNCH+A campaign to discuss the implementation on 15/3/2017. Regional Office also participated in the ‘Say No to Plastic’ campaign organized by NHPC and Ziro unit participated in the NHPC programme on Mother & Child Health under PMSMA. As many as 80 villages and 14497 population were covered during RMNCH+A campaign and health camps were attended by 250 and Healthy baby show by 50 children. In addition the units conducted routine publicity activities like interpersonal discussion, photo exhibition and film shows.
During the month of June 2017 Regional Office, DFP, Itanagar organised Hindi Workshop and SOP workshop on 15th June 2017 , 16th June 2017 respectively. Regional office also observed 3rd International Day of Yoga in coordination with the NHPC, Itanagar. Bomdila ,Pasighat and Tawang units organised Special Outreach Programme on 25/06/2017, 28/06/2017 and 30/06/2017 respectively and all the DFP units celebrated IDY in a colourful manner on 21st June,2017. GST benefits, Swachha Bharat Mission, PM Jan Dhan Yajona and Betio Bacho and Beti Padhao were highlighted.
During February, 2017 Field units in the region organised six special outreach programmes on RMNCH+A in Upper Subansiri,Lower Subansiri,Lohit,Kurung Kumey,Changlang and East Kameng district. In addition units also organised regular publicity campaign through interpersonal communication, photo exhibitions and film shows on various flagship schemes of the government like MUDRA yojana, PMJDY , Swachh Bharat Abhiyan, Gramin Vikas Yojana, ,Atal Pension Yojana, Pradhan Mantri Krishi Bima Yojana and Skill India Mission at various locations in Arunachal Pradesh. Local media gave extensive coverage on DFP’s initiative in spreading awareness about Government Schemes.
During the month of August, 2017 DFP, Pasighat & Seppa unit with the coordination of RGU, Doimukh and NIT, authority Yupia organised 2 SOP on the theme of National Handloom Day on 5th and 7th August. DFP Tezu & Pasighat and Along & Ziro units also organised SOPs on Naye Bharat Ki Manthan…..Sankalp Se Siddhi at Mahadevpur-I village and Yigi Kaum village in Namsai and West Siang Districts respectively on 25th and 28th August, 2017. These were extensively reported by local press.The Regional Office as well as units also observed New India Movement 2017-2022 on 9th by taking New India pledge. Besides, units also organised various publicity programmes related to central govt. flagship programmes covering 34 villages 11610 audience.
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